MEET MEGAN
Pathfinder & Brand Builder
If there is one thing you need to know about me, it’s this — I believe your story matters and great design helps you own it with all your heart.
Everyone is a living and breathing brand, yet few know how to externalize it in the world with a clear story and design. That is where I come in. I call myself a pathfinder because I help brave individuals and brands clarify their stories, design their brands, and own their paths.
After eight years working in the ad world as a brand and communications strategist in Chicago and New York City, I built a differentiating brand for myself six years ago, which has allowed me to live a life on my terms, off the beaten path while prospering from my full potential. Whether it’s building your side hustle, starting a full-on venture, or amplifying your already stellar way, I want to help you own it with a solid and clear personal voice.
Professional Bio
Megan Koval is a personal pathfinder, graphic designer, and author with twelve years of branding experience. Combining introspective wanderlust with strategic rigor, her approach helps individuals position and promote themselves along whatever path calls them. Her previous work can be found with Fortune 500 companies like NBCUniversal, mega-brands like Nike, startups, and nonprofits. Since starting her solopreneur path in 2018, she has supported global entrepreneurs, coaches, authors, and founders, helping them tap into their potential and design their brands. Her clients have spanned from Manhattan, Manchester, Malaysia, and more. With a fully remote business, her global clientele mirrors her location-independent pursuits.
Credentials & Education
BA from Columbia College Chicago, Marketing & Advertising (2011)
Media and Communications Strategy, Havas (2011 - 2014)
Brand and Communications Strategy, Maxus Global (2014 - 2017)
Brand Strategy and Consultation Services, Wolf & Wilhelmine (2017 - 2018)
Independent Brand Coaching, Pathfinding, and Graphic Design (2018 - Present)
BECOMING A WILD ONE
Maybe it’s time to carve your own path.
This instinctual inquiry I heard over four years shook me to the core but opened up a new and meaningful road to existence. As I embarked on this great new chapter, I had no clue where this inquiry would take me. How to make it sustainable. How to silence all the learned behaviors and beliefs begging me to stay silent. Small. Tame. I had to become a wild one.
Wild ones pursue paths that call for inner greatness and collective betterment. Wild ones dive into their own tension. Face their sh*t and do something about it. Wild ones trudge through muddy paths and always show up. They test, fail, learn, and constantly experiment with how to position and promote themselves in a way that allows them to prosper from their full potential.
I strive to be a wild one every day. I strive to be a helping hand to other wild ones on this path. It’s actually what created my pathfinding process: an intuitive and intentional brand design process to help position and promote yourself along whatever path calls you.